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开源证券:维持汇量科技(01860)“买入”评级 Q3经调整利润高增 看好AI赋能深化驱动成长
MOBVISTAMOBVISTA(HK:01860) 智通财经网·2025-11-27 02:09

Core Insights - Company maintains a "Buy" rating for 汇量科技 (01860) due to strong Q3 performance with revenue growth of 39% year-on-year and adjusted net profit growth of 167% [1] Financial Performance - For the first three quarters of 2025, the company achieved revenue of $1.47 billion (up 39% year-on-year) and adjusted net profit of $84 million (up 167% year-on-year) [1] - In Q3 alone, revenue reached $532 million (up 28% year-on-year and up 7% quarter-on-quarter), with adjusted net profit of $24 million (up 126% year-on-year and up 51% quarter-on-quarter) [1] - Gross margin for Q1-Q3 2025 was 21.24% (up 0.47 percentage points year-on-year), with sales, management, and R&D expense ratios at 3.81%, 3.54%, and 9.09% respectively (down 0.48, 0.64, and 1.21 percentage points year-on-year) [1] Advertising Technology Growth - Q3 advertising technology revenue was $527 million (up 27.8% year-on-year and up 6.7% quarter-on-quarter), with programmatic advertising revenue from Mintegral at $508 million (up 26.2% year-on-year and up 6.6% quarter-on-quarter) [2] - The gaming segment showed strong growth with revenue of $384 million (up 30.5% year-on-year), while non-gaming categories expanded steadily with revenue of $124 million (up 14.5% year-on-year) [2] - Since May 2023, Mintegral has launched four AI-based smart bidding products, optimizing ad performance based on metrics like ROAS and CPE [2] AI Integration and Competitive Edge - The company is deepening AI applications across advertising services, enhancing capabilities in material production and ad placement [3] - New AI features include AI voiceovers, translations, and video functionalities, which are expected to improve service competitiveness and drive sustained revenue growth [3] - The introduction of Hybrid ROAS bidding strategies and IAPROAS optimization is aimed at targeting high-value audiences and enhancing the quality of ad campaigns [3]