华与华：“燃烧”西贝，照亮罗永浩

Core Viewpoint - The ongoing conflict between Luo Yonghao and Hua Yu Hua has intensified following the recent controversies surrounding Xibei, with Luo demanding a public apology from Hua Yu Hua's founder, Hua Shan, after a series of public statements that seem to target Luo directly [1][2][3]. Group 1: Background of the Conflict - The dispute began when Luo Yonghao criticized Xibei for using pre-made dishes, which he found unsatisfactory and overpriced, prompting a strong response from Xibei and Hua Yu Hua [3][5]. - Xibei's founder, Jia Guolong, announced intentions to sue Luo Yonghao, while Hua Shan defended Xibei, labeling Luo's comments as "internet violence" [5][10]. Group 2: Current Developments - As of November 26, 2023, Hua Shan has not publicly apologized to Luo Yonghao, despite Luo's ultimatum, which could lead to further escalation in their conflict [1][2]. - Luo Yonghao has expressed intentions to retaliate if no apology is issued, indicating a potential shift in the public relations landscape for Hua Yu Hua [1][10]. Group 3: Implications for the Industry - The incident highlights the challenges faced by consulting firms like Hua Yu Hua in maintaining credibility and relevance in the rapidly evolving social media landscape [7][10]. - The conflict may serve as a case study for other companies in the industry regarding the importance of managing public perception and the risks associated with engaging in public disputes [10][11].