工信部:针对新型和重点领域深挖存量,围绕差异化需求细分市场
2 1 Shi Ji Jing Ji Bao Dao·2025-11-27 03:53

Core Viewpoint - The State Council's policy briefing on November 27 introduced measures to enhance the adaptability of consumer goods supply and demand, focusing on addressing mismatches in key areas and proposing initiatives to stimulate consumption [1] Group 1: Policy Measures - The implementation plan emphasizes deepening existing resources and expanding the supply of unique and new products [1] - Initiatives target new and key consumption areas such as green, health, rural, and national trends, including accelerating the R&D of special dietary foods and leisure sports products [1] - The plan includes promoting energy efficiency and water efficiency standards for consumer goods, as well as organizing exhibitions and outreach activities for quality products [1] Group 2: Market Segmentation - The policy aims to precisely match the diverse needs of different demographic groups, including children, students, and the elderly [1] - A three-year action plan for the safety of children's and students' products will be implemented, alongside upgrades for electronic information products to enhance user-friendliness [1] - Initiatives will also support independent designers and brands, promote quality elderly products, and advance home modifications for aging populations [1]