Core Viewpoint - Li Auto aims to reshape long-term expectations by focusing on embodied intelligence, moving beyond traditional electric vehicle competition and parameter-based differentiation [1][3][6] Group 1: Company Strategy - Li Auto's strategy emphasizes the development of AI capabilities and the introduction of products like AI glasses and AI speakers, indicating a shift towards a broader intelligent ecosystem [3][4] - The company plans to redefine the concept of a "car" as an "embodied intelligent robot," integrating advanced sensory and operational systems to enhance user experience [4][5] - Li Auto is committed to self-developing key technologies, including the M100 chip and the Xinghuan OS, to build a complete system for embodied intelligence [5][6] Group 2: Market Positioning - The company recognizes the challenge of maintaining differentiation in a highly transparent supply chain where innovations quickly become standardized [2][3] - Li Auto's upcoming L series will focus on a significant redesign to regain its leading position in range-extended vehicles, with an emphasis on efficiency and user experience [5][6] - The company aims to balance immediate competitive needs with long-term investments in intelligent systems, creating a dual strategy to capture market share while innovating [6] Group 3: Future Outlook - Li Auto's future direction is not limited to being an electric vehicle manufacturer but aims to become a long-term company centered around embodied intelligence and AI agents [6] - The market will closely monitor the execution and sustainability of Li Auto's strategy, particularly as it approaches the critical milestone of 2026 [6]
李想交了份“不好抄的作业”