蜜雪冰城推出5元早餐？仅在杭州、南宁等城市试点

Core Insights - The company, Mixue Ice City, is testing a breakfast menu in select cities, indicating a potential expansion into the breakfast market [1] Group 1: Breakfast Initiative - Mixue Ice City is currently trialing a "breakfast plan" in cities such as Dalian, Xi'an, Nanning, and Hangzhou [1] - The initial breakfast products include four types of milk: breakfast coconut milk, breakfast five-red milk, breakfast five-black milk, and breakfast corn milk, all priced at 5 yuan [1] - The company has no immediate plans for a large-scale rollout of the breakfast offerings [1] Group 2: Product Offerings - The breakfast options available on Mixue Ice City's corporate WeChat include soy milk, fried dough sticks, tofu pudding, corn, sweet potato, millet porridge, milk, coffee, and sandwiches [1] - A survey related to the breakfast offerings includes 12 questions covering demographics and breakfast preferences [1]