Core Viewpoint - The company, Mixue Group, is testing a breakfast product line in select cities, which has led to a positive market reaction reflected in its stock price increase [1] Group 1: Product Development - Mixue Group is conducting a trial for its breakfast offerings in cities such as Dalian, Xi'an, Nanning, and Hangzhou, with products priced at 5 yuan each [1] - The initial breakfast product lineup includes four dairy options: Breakfast Coconut Milk, Breakfast Five Red Milk, Breakfast Five Black Milk, and Breakfast Corn Milk [1] - There is currently no plan for a large-scale rollout of the breakfast products [1] Group 2: Market Performance - The stock price of Mixue Group rose by over 3% during trading, with a current price of 424.6 HKD and a trading volume of 96.6871 million HKD [1] - Western Securities has expressed optimism regarding the company's supply chain capabilities and its potential for expanding different product categories [1] - According to Jianyin International, Mixue Group's performance in the first half of the year exceeded expectations, showing resilience despite the normalization of delivery subsidies [1] - Jianyin International projects a revenue growth of 25.4% and a net profit growth of 17% for Mixue Ice City by the second half of 2025 [1]
港股异动 | 蜜雪集团(02097)盘中涨超3% 部分城市试点早餐 机构看好协同效应打开天花板