大湾区数创港:不止于影棚,更是IP发生器
2 1 Shi Ji Jing Ji Bao Dao·2025-11-28 11:44

Group 1 - The "Greater Bay Area Digital Creation Port" project aims to establish a leading digital studio and comprehensive cultural tourism complex, with a total investment exceeding 600 million yuan, expected to commence operations in September 2026 [2][3] - The project covers approximately 300 acres and features the world's largest single digital technology studio, with a building area of over 20,000 square meters, alongside a cultural tourism building complex exceeding 30,000 square meters [2][3] - The project is designed to fill the gap in large-scale comprehensive film and television shooting bases in the Greater Bay Area, which currently lacks a systematic filming hub compared to regions like Hengdian and Huairou [2][3] Group 2 - The project consists of four main sectors: digital technology, film and television shooting, comprehensive cultural tourism, and talent training [2] - The digital studio will incorporate advanced virtual shooting technology while also accommodating traditional on-site shooting needs, thus catering to various production requirements [2][3] - The company aims to leverage AI technology to transform digital content generated during filming into sustainable assets, with a focus on accumulating valuable digital assets such as models, scenes, and special effects [3][4] Group 3 - The business model of the Digital Creation Port will create a closed loop around "digital technology—film shooting—copyright operation—cultural tourism consumption," providing shooting services while also enabling diverse monetization through fan economy and IP matrix [3][4] - The project will include fan interaction studios and develop merchandise related to stars, creating IP check-in points to continuously attract traffic and consumption [3][4] - The company emphasizes its understanding of IP, content, and copyright, positioning the Digital Creation Port as not just a physical space but also as a content incubator and IP generator [4]