Hua Xia Shi Bao·2025-11-28 11:57Core Viewpoint - Bosideng's "dual focus" strategy on down jackets and fashionable functional apparel has shown significant results during the reporting period, with steady revenue and profit growth despite a challenging global consumer market [1][17]. Financial Performance - The company reported a revenue of 8.93 billion yuan, a year-on-year increase of 1.4%, and a net profit attributable to shareholders of 1.19 billion yuan, up 5.3% year-on-year [1]. - The gross margin remained high at 50%, with a slight increase of 0.1 percentage points, and the operating margin improved by 0.3 percentage points to 17% [1]. Business Segments - The down jacket business achieved a revenue of 6.57 billion yuan, growing by 8.3% year-on-year, accounting for 73.6% of total revenue, serving as the core growth driver [2]. - The fashionable functional apparel segment performed well, expanding product offerings such as functional jackets and sun-protective clothing for spring and summer [2]. Product Innovation - Bosideng continues to integrate fashion and technology, enhancing its product matrix with innovative materials and designs, such as UV-resistant and cooling fabrics in sun-protective clothing [4]. - Collaborations with renowned designers, like Errolson Hugh for multifunctional jackets and Kim Jones for the AREAL high-end line, have received positive market responses [6][19]. Channel Development - The company optimized its channel quality, increasing the number of down jacket retail outlets to 3,558, with a net addition of 88 stores [7]. - Self-operated and wholesale channels both saw revenue growth, with self-operated channels up 6.6% and wholesale channels up 7.9% [9]. Supply Chain Management - Bosideng has established a "superior supply chain" system, enhancing efficiency in raw material procurement, production, and logistics [10]. - The company has reduced inventory turnover days to 178, a decrease of 11 days year-on-year, indicating improved inventory management [9]. ESG Practices - Bosideng is the first and only Asian textile and apparel company to receive an MSCI ESG AAA rating, reflecting its commitment to sustainable development [13][15]. - The company emphasizes fair labor practices within its supply chain, ensuring compliance with local wage laws and conducting third-party audits of suppliers [16]. Future Outlook - The dual focus strategy is expected to continue driving growth, with plans to expand the product matrix and enhance brand competitiveness in both down jackets and fashionable functional apparel [20]. - Bosideng aims to leverage its strong brand influence and efficient supply chain management to capitalize on opportunities in the evolving consumer market [20].