How Amazon Stock Can Fall?
AmazonAmazon(US:AMZN) Forbes·2025-11-28 14:30

Core Insights - Amazon's stock has experienced significant volatility, with declines of over 30% occurring on three separate occasions in recent years, leading to substantial losses in market capitalization [2] - Despite a recent surge in stock price driven by advancements in cloud and AI, Amazon faces challenges from increased competition and substantial investments in AI infrastructure, which may temper future growth [3] Market Performance - Historical declines include a near 94% drop during the Dot-Com Bubble, a 65% decrease during the Global Financial Crisis, and over a 56% reduction during the Inflation Shock of 2022, indicating vulnerability to market downturns [5] - Even in strong market conditions, stocks can decline due to earnings reports and business updates, highlighting the importance of monitoring performance closely [6] Competitive Landscape - E-commerce competitors like Temu and Shein are gaining market share in the U.S., with 57% and 43% of consumers respectively, posing a challenge to Amazon's retail dominance [10] - The Amazon Haul initiative launched in November 2024 is struggling to gain traction, indicating potential weaknesses in Amazon's competitive strategy [10] AWS Growth Challenges - AWS growth has slowed to 17.5% year-over-year in Q2 2025, with competitors like Azure and Google Cloud expanding their market shares [10] - Regulatory investigations in the EU may impose additional compliance costs and challenges for AWS, particularly under the Digital Markets Act [10] Financial Metrics - Amazon's revenue growth stands at 10.9% LTM and an 11.3% three-year average, with a free cash flow margin of approximately 2.0% and an operating margin of 11.4% LTM [11] - The current P/E ratio for Amazon.com stock is 34.5, reflecting its valuation in the market [11]