iQIYI(US:IQ) Xin Hua Wang·2025-11-29 05:12Core Insights - The film industry, traditionally reliant on human creativity, is increasingly integrating artificial intelligence (AI) into its processes, as demonstrated by iQIYI's "Script Workshop" which can condense weeks of work into hours [1][3] Group 1: AI Integration in Script Creation - iQIYI's "Script Workshop" empowers creators by quantifying character relationships through visual tools, allowing for quick assessments of emotional dynamics in scripts [3] - By the end of 2024, the tool has provided evaluations for 5,000 novels and scripts, showcasing its widespread application [3] Group 2: Comprehensive AI Tool Matrix - iQIYI has developed a comprehensive AI tool matrix that spans content creation, visual design, and shooting assistance, all of which have been scaled for practical use [3][5] - The use of AI-generated assets has significantly improved the efficiency of digital asset production for virtual filming, exemplified by the series "Phantom Detective" [3] Group 3: Enhancing Production Efficiency - The AI tool matrix has penetrated the entire film production process, enhancing efficiency without replacing the creative roles of human creators, thus supporting the industrialization of filmmaking [5] - The 2025 Government Work Report highlights new terms related to advanced productivity, indicating a trend towards technological integration in the film industry [5] Group 4: Industry Evolution and Quality Improvement - The success of films like "Ne Zha" and the rise of AI in video production reflect the technological backbone supporting the industrialization of Chinese cinema [5] - iQIYI's exploration of "AI + Film" signifies a recognition that artistic works should leverage technology to express human emotions and values, leading the industry towards a new phase of quality enhancement [5]