上任不到5个月的雀巢大中华区CEO到访 云南咖啡藏不住了

Core Insights - The newly appointed Chairman and CEO of Nestlé Greater China, Mark Schneider, visited a coffee plantation in Xishuangbanna, Yunnan, which is a major coffee bean production area for the company [1] - The annual agricultural output value of coffee in Yunnan reached nearly 5 billion yuan last year, highlighting the region's significant contribution to the coffee industry [1] - The journey from coffee cherries in the field to a rich cup of coffee represents a success story for Yunnan, showcasing the potential for growth and development in the local coffee sector [1]