泡泡玛特(09992.HK):跨区域+扩IP 支撑长线运营
Ge Long Hui·2025-11-29 21:34

Group 1 - The core viewpoint emphasizes the steady progress of globalization, with a positive outlook on overseas supply chain and channel expansion to meet global fan demand [1] - The collectible toy category possesses strong display, social, and gifting attributes, making offline channels crucial for sales and brand marketing [1] - As of October 30, the company has expanded its overseas retail store count to 171, aligning with its strategic plan, with significant growth potential in North America, Europe, Southeast Asia, and East Asia [1] Group 2 - The performance of a single IP does not hinder the overall platform development, with the company's brand strength significantly improving [2] - The company has demonstrated its long-term IP operation capabilities, maintaining fan engagement through product innovation and iteration [2] - The global popularity of Labubu and other leading IPs has elevated the company's brand power, as evidenced by participation in major events like the Macy's Thanksgiving Day Parade [2] Group 3 - The company has adjusted its revenue forecasts for 2025-2027 to 38.865 billion, 52.738 billion, and 66.946 billion respectively, reflecting an optimistic outlook on store openings and product launches [2] - The adjusted net profit forecasts for the same period are set at 13.648 billion, 18.429 billion, and 23.569 billion, indicating confidence in the company's long-term operational capabilities and competitive landscape [2]