Zhi Tong Cai Jing·2025-12-01 01:27Group 1 - The core viewpoint is that Pop Mart (09992) maintains a "buy" rating due to its rich IP matrix and mature operational capabilities, which continue to activate overseas markets and expand offline channels, leading to sales surges during holiday seasons [1][2] - The company has successfully expanded its global presence, with a total of 171 overseas retail stores as of October 30, including 62 in North America, 28 in Europe, and 44 in Southeast Asia, indicating significant growth potential in new regions [2] - The popularity of the Labubu IP and other new products is expected to drive social engagement and revenue growth during the upcoming holiday season, particularly around Halloween and year-end festivities [2][3] Group 2 - The company has demonstrated its long-term IP operation capabilities, with successful product innovation maintaining fan engagement, while the overall brand strength has significantly improved due to the global success of Labubu and other leading IPs [3][4] - The business model is viewed as having strong competitive barriers, with the ability to realize long-term value from IP through effective operations, as evidenced by the healthy supply-demand ecosystem for its products [4]