港股异动 | 猫眼娱乐(01896)高开逾4% 《疯狂动物城2》刷新多项纪录 票房有望突破40亿元
MAOYAN ENTMAOYAN ENT(HK:01896) 智通财经网·2025-12-01 01:39

Group 1 - The core viewpoint of the article highlights the strong performance of "Zootopia 2" in the Chinese market, which has exceeded expectations and set multiple box office records [1] - As of November 30, "Zootopia 2" has surpassed 1.9 billion yuan in box office revenue in China, leading to a significant increase in box office forecasts from 2.4 billion yuan to 4.263 billion yuan by platforms like Maoyan [1] - The collaboration with over 70 brands on the first day of release indicates a strong marketing strategy and potential for increased consumer engagement [1] Group 2 - Huayuan Securities has noted the importance of box office performance for imported films, suggesting that the film market is supply-driven and that successful sequels can stimulate viewing demand and contribute to steady growth in box office revenue [1] - CITIC Securities has pointed out that Maoyan Entertainment's half-year report emphasizes its focus on IP business development, indicating that experimental operations are currently in place to accumulate experience for future scalable and systematic IP operations [1]