Core Viewpoint - The 14th "China Food Health Seven-Star Award" was held in Shanghai, where the well-known baking brand Lipin Food won the "Annual Rookie Award" for its innovative management in food safety and product quality [1][3]. Group 1: Award Significance - The "Seven-Star Award" is one of the most authoritative awards in China's food industry, established in 2011 to promote food safety and sustainable development in the sector [3]. - The award evaluates companies based on seven dimensions, aiming to establish industry benchmarks and promote public awareness of food safety [3]. Group 2: Company Overview - Lipin Food, listed on the New Third Board, emphasizes food safety as a core principle since its establishment over ten years ago [5]. - The company has built a modern production base of over 160 acres with eight fully automated production lines, creating an efficient supply chain [5]. - Lipin Food has established partnerships with leading suppliers like COFCO and Nestlé to ensure raw material quality [7]. Group 3: Product Development and Market Performance - Lipin Food's products are recognized for their high quality, healthiness, and variety, with 66 national patents and numerous industry awards [8]. - The company has achieved impressive sales figures, with classic products like "Lipin Chocolate Cake" and "Lipin Red Velvet" reaching sales in the hundreds of millions [8]. - Lipin Food has expanded its market presence both domestically and internationally, exporting to countries like Vietnam, Thailand, and Russia [8]. Group 4: Innovation and R&D - The company has a dedicated R&D center and collaborates with well-known universities to enhance its innovation capabilities [10]. - Lipin Food follows a rigorous product development process, often taking over six months to develop new products, ensuring high standards and quality [10]. - Despite being in a competitive market, Lipin Food continues to pursue innovation, focusing on consumer needs and launching diverse product offerings [10]. Group 5: Future Outlook - Lipin Food aims to enhance its food safety management and build a more efficient, modern intelligent supply chain [11]. - The company plans to deepen its focus on the baking sector, offering high-quality and differentiated products to meet the diverse needs of consumers [11].
坚守食品健康初心！唇动食品获“中国食品健康七星奖”