Sou Hu Cai Jing·2025-12-01 09:10Core Insights - The Postal Savings Bank of China in Jiujiang, Jiangxi Province, is actively extending financial services to elderly individuals in welfare homes and surrounding communities, addressing their mobility and service access challenges [1][2] - The bank has established a dedicated service team and a comprehensive service ledger to ensure that elderly clients receive personalized assistance, including on-site visits for account management and financial education [1][2] Group 1 - The bank's service team proactively visits elderly clients, particularly those who are homebound, to assist with financial tasks that may be difficult for them due to physical limitations or technological barriers [1] - The initiative includes a "green channel" for immediate appointments and home visits, effectively bringing banking services directly to the elderly [1] - Staff members provide not only financial services but also general assistance, such as adjusting mobile device settings and offering advice on fraud prevention [2] Group 2 - The bank aims to deepen its commitment to elderly services by combining financial convenience with humanistic care, ensuring that more elderly clients feel supported and secure in their financial dealings [2] - The ongoing efforts reflect a broader trend in the banking industry to enhance accessibility and customer service for aging populations, recognizing their unique needs [2]