“偷甘蔗”走红，农旅融合能“偷师”些什么？

Core Insights - The "stealing sugarcane" activity in Sichuan has gained popularity by tapping into the modern demand for personalized experiences, contrasting with traditional agritourism that often relies on repetitive offerings [1] - Despite the initial success, challenges such as disorganized crowds and environmental pressures have led to a significant reduction in profits for farmers, highlighting the gap between creative ideas and necessary supporting infrastructure [1][2] Group 1: Creative Concepts in Agritourism - The "stealing sugarcane" event effectively gamified agricultural experiences, appealing to nostalgia and emotional engagement among younger audiences [1] - Successful agritourism initiatives should focus on unique elements of agricultural production and rural culture, utilizing storytelling and interactive experiences to enhance visitor engagement [3] Group 2: Infrastructure and Service Improvements - To sustain visitor interest, rural areas must improve infrastructure, including better roads, parking, navigation, and internet connectivity, which are crucial for enhancing visitor comfort and satisfaction [4] - Extending the industrial chain by creating diverse consumption scenarios can maximize visitor engagement and spending, transforming fleeting interest into lasting economic opportunities [4] Group 3: Long-term Strategies for Success - The success of initiatives like "stealing sugarcane" serves as a reflection of the potential and shortcomings within rural tourism, emphasizing the need for proactive and systematic approaches to development [4][6] - A combination of creativity and service enhancement is essential for rural tourism to evolve from temporary popularity to sustained success, requiring a comprehensive strategy that integrates experience, industry, and culture [4][6]