美好生活健康家：三生携手奥运冠军，解读健康生活新范式

Core Concept - The article emphasizes the importance of health and happiness in family life, highlighting the mission of SanSheng (China) to promote a "Beautiful Life Healthy Home" value concept, which reflects a deep understanding of the relationship between health and happiness after over 20 years in the health industry [1][5]. Group 1: Brand Philosophy - SanSheng's chairman, Huang Jinbao, states that health is not only a basic right for individuals but also a crucial foundation for family harmony and happiness, aiming to deliver health products to households and share traditional Chinese medicine wisdom globally [3]. - The introduction of the "Beautiful Life Healthy Home" concept marks a strategic upgrade for SanSheng, expanding its focus from individual health to the health of entire families, driven by the core value of "respecting oneself and benefiting others" [5][6]. Group 2: Vision and Commitment - SanSheng envisions itself as a guardian of family health, providing comprehensive health management services and quality health products, aiming to make health a strong bond connecting family emotions [6]. - The company is committed to turning its grand health vision into actionable steps that support families in achieving their health dreams through a well-structured product and service matrix [12]. Group 3: Product and Service Strategy - SanSheng has developed a comprehensive strategy that integrates "health + technology + service," focusing on high-quality products that meet daily family needs, including traditional Chinese medicine and modern nutritional science [14]. - The company utilizes advanced tools like AI health diagnostic devices to offer families a range of services from health detection to dynamic tracking, aiming for a more scientific and convenient health management approach [14]. Group 4: Champion Endorsements - Olympic champions Chen Yibing and Zhao Ruirui shared their personal experiences at the event, reinforcing the brand's message and providing credible endorsements for SanSheng's products, emphasizing the importance of health in family life [7][11]. - Chen Yibing highlighted his transition from an athlete focused on personal achievement to a family man prioritizing the health of his loved ones, aligning with SanSheng's philosophy of a healthy and harmonious family life [9].