地产图谱|年末土拍“变奏曲”:联合体拿地盛行、民企聚焦式出手
Bei Ke Cai Jing·2025-12-02 14:00

Core Viewpoint - In 2025, the real estate land market is experiencing a structural differentiation as companies adopt a more cautious approach to land acquisition amid market uncertainties, with private enterprises focusing on advantageous regions and increasingly utilizing joint acquisition models [1][22]. Group 1: Land Acquisition Trends - From January to November, the top 100 real estate companies in China acquired land worth a total of 847.8 billion yuan, representing a year-on-year increase of 14.1%, although the growth rate has significantly slowed compared to the previous months [2][8]. - The top 10 companies accounted for 54.1% of the total land acquisition amount, while the top 20 companies accounted for 66.7%, indicating a stronger acquisition effort from leading firms [8][21]. - In November, the average premium rate for land transactions nationwide was 4.1%, reflecting a low level of market heat, with most land sold at base prices [21]. Group 2: Leading Companies in Land Acquisition - China Overseas Land & Investment, China Merchants Shekou, and Greentown China ranked as the top three companies in terms of new value added, with new values of 196.3 billion yuan, 183.3 billion yuan, and 129.3 billion yuan respectively [5][6]. - The rankings for new value added remained consistent from January to November, with the top three companies achieving significant increases through urban renewal projects in Shanghai [6][7]. Group 3: Joint Acquisition Models - The joint acquisition model has become more prevalent, particularly in first- and second-tier cities, allowing companies to share risks associated with market uncertainties and tight funding [13][15]. - Notable examples include a joint acquisition in Shanghai's Yangpu District for 4.3 billion yuan, showcasing the trend of collaboration between state-owned and private enterprises [13][14]. Group 4: Private Enterprises' Strategies - Despite a market dominated by state-owned enterprises, some financially stable private companies are actively acquiring land in core urban areas, shifting their strategy from nationwide expansion to focusing on specific advantageous regions [16][20]. - For instance, Maoyuan Real Estate won a high-profile bid in Beijing for 5.024 billion yuan, indicating a competitive stance among private firms [17][19]. Group 5: Market Outlook - The overall land market is characterized by caution and differentiation, with keywords such as prudence, focus, cooperation, and seizing structural opportunities becoming increasingly relevant [22].

地产图谱|年末土拍“变奏曲”:联合体拿地盛行、民企聚焦式出手 - Reportify