Group 1 - The establishment of "International Tai Chi Day" on March 21 by UNESCO highlights the significance of traditional Chinese culture in promoting health, civilization exchange, and global peace [1] - China's cultural influence is expanding globally, with successful cultural products like Palace Museum's creative merchandise and popular games such as "Black Myth: Wukong" and "Genshin Impact" leading download charts in over 100 countries [1] - The transformation of cultural export from scale expansion to quality enhancement signifies a shift from product output to value dissemination, with three perspectives: cultural foundation, ecological expansion, and algorithmic breakthroughs [1] Group 2 - The essence of traditional Chinese culture serves as a foundation for sustainable cultural export, with successful narratives in games and dramas that creatively transform cultural elements into engaging experiences [2] - The shift from "single product output" to "ecological construction" in cultural export is exemplified by companies like Yuewen Group, which has cultivated over 500,000 overseas creators and produced 770,000 works, establishing a complete ecosystem of content monetization and reader interaction [2] - The integration of new technologies, particularly artificial intelligence, is reshaping the cultural export landscape by enabling personalized and interactive experiences, with AI translation exceeding 50% in many platforms [3] Group 3 - The future of cultural export lies in building high-quality cultural databases and developing intelligent creation platforms to enhance the evolution of cultural products towards mobile, customized, and immersive experiences [3] - The goal is to elevate national cultural soft power and the influence of Chinese culture, ensuring it flourishes and shines in the global cultural landscape [3]
三个视角看文化出海
Ren Min Ri Bao·2025-12-03 03:19