WENS FOODSTUFF GROUP CO.(SZ:300498) Nan Fang Nong Cun Bao·2025-12-03 03:31Core Viewpoint - Wens Foodstuff Group has made a significant donation of 40 million Hong Kong dollars to support disaster relief efforts, becoming the largest donor among mainland enterprises in this context [3][4][3]. Company Overview - Wens Foodstuff Group, a major player in the agricultural and livestock industry, has been operating for over 40 years, starting from a small farming operation to becoming a leading enterprise with over 100 billion yuan in revenue [8][19]. - The company has established a comprehensive industry chain that includes feed production, livestock farming, slaughtering, food processing, and sales, achieving full coverage from upstream seedling cultivation to downstream consumer sales [17][18]. Market Position - In 2024, Wens sold 30.18 million pigs, 1.208 billion chickens, and 517.53 million ducks, holding an 8% market share in the chicken market and ranking second in the pork market with a 4% share [21][22]. - Wens is a key supplier of "Chinese native chickens," with over one-third of the market share, meaning that one out of every three native chickens consumed in China comes from Wens [23][24]. Technological Innovation - Wens has invested significantly in research and development, with expenditures exceeding 5 billion yuan for six consecutive years, and 6.75 billion yuan in 2024 alone, integrating advanced technology into the entire farming process [31][32]. - The company has developed the largest live animal and genetic resource bank in China, achieving 100% self-breeding in yellow feathered chicken breeding and creating two new efficient lean pig breeds [34][36]. Collaboration with Farmers - Wens employs a "company + farmer" model, ensuring risk-sharing and profit-sharing, which has provided a safety net for farmers, even during industry downturns [56][60]. - In 2024, Wens helped 43,000 partner farmers earn a total of 11.843 billion yuan, with average annual income for farmers increasing from 111,000 yuan in 2015 to 275,000 yuan in 2024 [63][64]. Corporate Social Responsibility - The founder's "Great Harmony" philosophy drives Wens' commitment to social responsibility, focusing on urgent societal needs and contributing to education and disaster relief efforts [72][74]. - Wens has donated over 730 million yuan in the past decade, with a total of 94.1863 million yuan in social donations in 2024 alone [80][81].