海尔空调全球3万+服务师技能比武落地服务标准化

Core Viewpoint - Haier Air Conditioning is advancing its digital service strategy globally through the "Haier Skill Cup" competition, emphasizing the importance of service quality and efficiency in customer experience [1][2] Group 1: Event Overview - The second "Haier Skill Cup" global service skills competition was held in Hefei, attracting over 30,000 service technicians from 14 countries and regions [1] - The competition serves as a practical implementation of Haier's digital service strategy, focusing on real-world service scenarios [1] Group 2: Digital Transformation in Service - Digital tools have been integrated into the entire service process, allowing technicians to diagnose issues in advance and allocate materials accurately, enhancing the overall service experience [1] - During the summer, Haier utilized a digital inventory system to facilitate rapid cross-regional inventory transfers, resulting in over 300 million yuan in sales growth [1] Group 3: Service Standards and Satisfaction - Haier has established a "Smart Service Brain" digital platform that covers the entire process of design, installation, and operation, enabling immediate response to customer needs [2] - The company aims for a service satisfaction rate of 99.99% and an appointment punctuality rate of 93.76% by 2024, with the "one-time success" service standard becoming a norm for users [2]