交通“引流”+特色假期点燃冰雪经济引擎 “冷”资源激活消费“热”活力

Group 1 - The core idea of the news is the introduction of a new tourism ticket by China Railway Harbin Bureau and Shenyang Bureau, aimed at enhancing winter tourism in Northeast China through a "high-speed rail + tourism" model [1] - The newly launched 15-day valid cross-province tourism ticket covers 14 stations including Dandong, Shenyang, Changbai Mountain, and Harbin West, connecting cities like Harbin, Mudanjiang, and Changchun for a flexible travel experience [1] - The ticket allows travelers to purchase once and travel in segments over 15 days, promoting a "quick entry, slow travel" approach to popular ice and snow destinations in Heilongjiang, Jilin, and Liaoning provinces [1][5] Group 2 - Travelers can book their tickets through the 12306 website, app, or automatic ticket machines, with the option to add 2 to 10 segments to their itinerary [3] - The ticket must be activated within 30 days of purchase, and if not used, it will be fully refunded; it remains valid for 15 days after the first trip, with features like free cancellation for itinerary changes [5] - The introduction of this ticket is expected to convert transportation "flow" into consumer "retention," thereby empowering the ongoing ice and snow economy in Northeast China [5] Group 3 - In Jilin Province, students in compulsory education are granted a special ice and snow holiday from December 3 to 7, allowing them to enjoy free ice and snow activities [8] - During this holiday, students can access free entry to designated venues for three hours of ice and snow activities daily, along with free admission to A-level scenic spots [8] - Similar initiatives are observed in Xinjiang, where students in Urumqi and Altay can enjoy a snow holiday from December 1 to 5, potentially extending to a nine-day break [10]