海尔周云杰：在泰国，海尔洗衣机打破了高端洗护市场长期由韩系品牌主导的格局

Core Insights - Haier's L+ washing machine has achieved significant sales success in Thailand, becoming the only Chinese brand to rank among the top three in the ultra-high-end segment and the fastest-growing brand in the high-end market, breaking the long-standing dominance of Korean brands in this sector [1][2] Group 1 - The L+ washing machine was launched in Thailand in July, priced at over 60,000 Thai Baht [1][2] - Market research conducted in September included visits to local stores to understand market conditions [1][2] - The company emphasizes the ongoing journey of global high-end brand creation, indicating that there is still a long way to go [1][2]