欧洲市场饱和致摩洛哥牛油果出口受挫

Core Insights - The Moroccan avocado industry is facing a severe crisis due to oversupply in the European market and weakening demand, leading to a near halt in exports [1] - Disagreements over purchase prices between Moroccan farmers and exporters have resulted in many farmers suspending fruit harvesting, as farmers wish to maintain last season's prices while exporters cite significant price drops in Europe [1] - The influx of low-priced avocados from Peru, Chile, Colombia, and Israel has saturated the European market, further compressing sales opportunities for Moroccan avocados [1] Market Conditions - European avocado prices have declined for the third consecutive year, with wholesale prices for a 4-kilogram pack dropping from approximately €12 to around €8.5 this summer [1] - Despite an increase in planting area and production in Morocco, the industry is under significant pressure due to global oversupply and intensified competition [1] - The current market environment is particularly challenging for small and medium-sized Moroccan farmers, as continued high supply and falling prices in Europe and the Americas may hinder the recovery of Morocco's avocado export business [2]