超级周期撞击,手机、电脑会持续涨价吗?
GigaDeviceGigaDevice(SH:603986) 3 6 Ke·2025-12-04 07:40

Core Insights - A "super cycle" of rising storage chip prices is impacting the global electronics supply chain, with major manufacturers like Samsung and SK Hynix announcing price increases of up to 30% for DRAM and NAND flash memory by Q4 2025 [1] - The price of DDR4 1Gx8 chips has surged by 158% since early September, while DDR5 2Gx8 chips have increased by 307%, driven primarily by AI demand [1] - Domestic brand Changxin Storage, the world's fourth-largest DRAM manufacturer, is focusing on high-end products like DDR5 to reduce reliance on foreign suppliers [3][10] Industry Impact - The price increase is rapidly affecting downstream markets, with reports of hard drive prices rising by 350 CNY in Shenzhen [3] - Companies are adjusting their procurement strategies, with B-end clients shifting from short-term to long-term stockpiling to lock in costs [5] - Xiaomi's Redmi K90 series saw price increases of 100-500 CNY due to rising storage costs, which are expected to compress profit margins in the mid-to-high-end smartphone market [5][6] Market Dynamics - Not all manufacturers are raising prices; Huawei's Mate 80 series was launched at a lower price point, indicating differing market strategies [6] - Global smartphone and laptop shipment forecasts have been downgraded by 2% and 2.4% respectively for 2026, suggesting a potential market shake-up [6] - The current supply-demand imbalance in the storage market could lead to sustained high prices, with a 5% supply reduction potentially doubling prices [7] Opportunities for Domestic Manufacturers - The AI-driven demand surge is creating opportunities for domestic storage manufacturers, with expectations of a 30.9% revenue increase in the DRAM industry by Q3 2025 [8] - Changxin Storage has launched DDR5 products with competitive specifications, indicating its capability to compete with international brands [10] - The shift in focus from major suppliers to niche markets presents opportunities for domestic firms like Changxin and Zhaoyi Innovation to capture market share [12][15]