深圳一豪宅单日狂卖130亿,刷新全国纪录
2 1 Shi Ji Jing Ji Bao Dao·2025-12-04 11:48

Core Viewpoint - The high-end residential market in China is experiencing a surge in sales, with notable projects in Shenzhen and Guangzhou breaking sales records, indicating a potential shift in market dynamics despite an overall sluggish real estate market [1][5][6]. Group 1: High-End Residential Sales Performance - Shenzhen Bay Luanxi achieved a single-day sales record of approximately 13 billion yuan, setting a new benchmark for new home sales in 2025 [1]. - Poly Yueshi Bay in Guangzhou recorded over 10 billion yuan in sales on its opening day, marking it as the first "100 billion opening" project of the year [1][6]. - The sales performance of these high-end projects exceeded market expectations, suggesting a strong demand from high-net-worth individuals [1][5]. Group 2: Market Dynamics and Trends - The overall real estate market in Guangzhou and Shenzhen remains subdued, with a focus on "price for volume" strategies in some projects and a restructured second-hand housing price system [1][8]. - Despite the current market conditions, the successful sales of high-end properties are seen as a potential catalyst for improving market sentiment and stimulating demand [1][8][9]. - The high-end residential segment has shown resilience, with a 15.6% year-on-year increase in sales of properties priced over 10 million yuan in key cities [9]. Group 3: Future Outlook - The upcoming launch of additional high-end residential projects in both cities is expected to further release pent-up purchasing power and enhance market expectations [8][9]. - Analysts believe that the performance of high-end properties could lead to increased confidence among developers and buyers, potentially stabilizing the overall market [9].