贡献超500亿，2025年，全球票房大盘靠动画电影？

Core Insights - The release of "Zootopia 2" on November 26 has reignited interest in the animation film sector, suggesting that animation films may significantly contribute to global box office revenues by 2025 [1] - As of the reporting date, animation films accounted for 48% of the top 30 global box office hits in 2025, generating approximately $7.264 billion [1][2] Box Office Performance - The top 30 films in 2025 have collectively earned $15.230 billion, with animation films contributing $7.264 billion [1][2] - "Nezha: The Devil Child is Coming" leads the Chinese box office with $2.199 billion, while "Zootopia 2" has grossed $636 million in the U.S. and $3.22 billion in China [2][3][5] Market Trends - Animation films are becoming a dominant force in various markets, with nearly 50% of box office revenue in China coming from animation films [3] - In Japan, animation films account for about 35% of the market, with "Demon Slayer" achieving significant box office success [3][4] Audience Demographics - The audience for animation films is shifting, with a notable increase in adult viewers. For instance, 20.8% of "Nezha" viewers are aged 35-39, and nearly 50% of "Zootopia 2" pre-sale tickets were purchased by individuals aged 20-29 [10][11] - Female viewers represent over 60% of the audience for several successful animation films, indicating a changing demographic landscape [11] Content and IP Development - The success of animation films is attributed to the strength of established IPs and their ability to resonate emotionally with audiences [8][20] - The trend of pre-release licensing and merchandise collaborations is becoming common, with "Zootopia 2" engaging in over 70 partnerships across various consumer sectors [21][23] Market Expansion - The penetration of animation films into lower-tier cities is significant, with four-tier cities contributing over 20% of box office revenue for several films [11] - The emotional and family-friendly narratives of animation films cater to the growing cultural consumption needs in these regions [11]