活动预告|洞察市场未来,知萌2026消费趋势大会全景剧透
3 6 Ke·2025-12-04 14:40

Group 1 - The core strategy of the "14th Five-Year Plan" is to enhance the resident consumption rate, solidifying domestic demand as the main engine for economic growth [1][2] - The "2026 Consumption Trends Conference" will be held in Beijing, focusing on new opportunities to boost consumption and high-quality development for industries and enterprises [1][2] - The conference will feature experts discussing macroeconomic trends and the opportunities arising from the expansion of domestic demand during the "14th Five-Year Plan" [2] Group 2 - Two major reports will be launched at the conference: "A Decade of Changes in Chinese Consumption" and "2026 China Consumption Trends Report," summarizing structural changes in consumer psychology and market [5] - The reports aim to help businesses identify new directions and opportunities in brand marketing for 2026 [5] Group 3 - The conference will explore the evolution of consumer rights protection, industry integration, and emerging consumption opportunities through various expert perspectives [6][7] - A focus will be on the underlying logic of consumption market evolution, providing forward-looking decision-making references [7] Group 4 - The event will include discussions on the transformation of consumer experience from brand elevation to aesthetic elevation, emphasizing the importance of creating exceptional consumer experiences [8] - Experts will share insights on how businesses can transition from brand competition to aesthetic shaping [8] Group 5 - The conference will feature a variety of practical case studies and strategies for innovation in the consumer goods industry, including insights from market monitoring experts and brand operators [9] - Presentations will cover macro data, retail patterns, and industry opportunities, providing a comprehensive analysis of the consumer goods market [9] Group 6 - The automotive industry will be a key focus, with discussions on market trends and brand growth paths during the "14th Five-Year Plan" [20] - Experts will provide authoritative data insights into the automotive market's trajectory and future predictions [21] Group 7 - The hospitality and restaurant sectors are expected to face new opportunities and challenges, with insights into industry trends based on consumption indices [22] - The conference will also address how regional specialty industries can integrate with cultural tourism to enhance their market presence [23][24]