Core Viewpoint - The automotive industry is experiencing intense competition, leading to a renewed focus on safety as a fundamental demand, which has become a critical issue of trust for consumers [1][10]. Group 1: Commitment to Safety - Volkswagen emphasizes its commitment to its core DNA of safety, quality, and reliability, which remains unchanged despite market transformations [3][18]. - The company has established a comprehensive high-standard verification system that covers over 8,000 standards, significantly exceeding national and international benchmarks [6][9]. Group 2: Rigorous Testing Standards - Volkswagen conducts over 2,500 rigorous tests, including unique assessments for vehicle and material odor, cabin quietness, and water resistance, ensuring every component meets strict safety and quality criteria [6][7]. - The company simulates over 40 real-life misuse scenarios in its waterproof testing, ensuring vehicles can handle extreme weather conditions and maintain safety [7][12]. Group 3: Advanced Safety Features - Volkswagen's vehicles are designed with high-strength steel and advanced battery management systems to enhance safety during collisions, including rapid circuit disconnection in case of battery issues [16][14]. - The IQ. Pilot driver assistance system integrates multiple sensors to enhance safety, undergoing over 300,000 kilometers of real-world testing before delivery [16][17]. Group 4: Localized Development and Innovation - Volkswagen has established a significant R&D center in China, employing over 3,000 engineers and investing approximately €3.5 billion, focusing on local market needs and conditions [20][21]. - The company has developed high standards for chassis performance testing based on extensive data from real user experiences across various Chinese cities, ensuring vehicles can withstand local road conditions [21].
当安全成为信仰:大众汽车DNA的中国实践论
Zhong Guo Qi Che Bao Wang·2025-12-05 06:17