数字织皖韵，游戏传徽风——三七互娱以创新之力激活安徽文化传播新生态

Core Insights - The collaboration between 37 Interactive Entertainment and the Wuhu Municipal Party Committee has launched a new version of the game "Time Explosion," integrating Anhui culture into digital platforms, marking a significant step in the digital dissemination of local culture [1][2] Group 1: Cultural Integration - The game "Time Explosion" features a theme of civilization evolution, aligning with Wuhu's historical significance, and creates a digital representation of the city's cultural heritage [2] - Players can experience the historical richness of Wuhu by engaging in trade simulations and exploring the spirit of Anhui merchants, emphasizing values such as integrity and ethical business practices [2][3] - The incorporation of Huangmei Opera elements, including exclusive skins and performances of classic works, aims to attract younger audiences and promote traditional art forms in a modern context [2][3] Group 2: Interactive Engagement - An interactive quiz activity called "Wuyin Transmission" has been introduced to enhance player engagement, allowing them to learn about Wuhu's history and Huangmei Opera while earning rewards [3] - The promotional video released online has generated significant user interest, showcasing a model of collaboration between government guidance and corporate leadership in cultural dissemination [3] Group 3: Technological Empowerment - 37 Interactive Entertainment employs advanced technologies such as AIGC, dynamic capture, and big data to create a diverse cultural dissemination matrix, enhancing the representation of Anhui culture [7] - The company emphasizes a deep exploration of cultural content through field research and in-depth analysis, ensuring that cultural symbols are presented authentically rather than superficially [7] Group 4: Broader Impact - The integration of traditional culture with modern technology demonstrates that they can coexist and enhance each other, fostering cultural confidence among younger generations [8] - The digital empowerment of cultural dissemination not only revitalizes the "Wuyin Business Tide" but also allows Anhui culture to shine in the contemporary era [8]