“冰雪+民俗+美食”助推冬游“火”出新高度 冬日文旅新场景激活消费新引擎

Core Viewpoint - The winter tourism in Inner Mongolia and Shandong has seen a significant increase, with various ice and snow cultural activities being launched to attract visitors [1]. Group 1: Inner Mongolia Activities - Inner Mongolia has introduced 159 unique ice and snow cultural tourism activities this winter [3]. - The "Daily Ice and Snow Naadam" event in Chen Barag Banner, Hulunbuir, has attracted tourists nationwide, featuring traditional activities like horseback riding and archery, along with new fun projects such as curling and snow tubing [5]. - A local specialty market offers a variety of foods, including lamb skewers and milk tea, providing a comprehensive experience for visitors [8]. Group 2: Shandong Activities - In Shandong, winter cultural tourism has commenced in Yuncheng County, where visitors can enjoy local delicacies and purchase handicrafts [12]. - Interactive projects such as paper-cutting and traditional tea-making are available for tourists to experience [12]. - Evening activities include performances like Yingge dance and iron flower shows, showcasing the charm of traditional Chinese culture [13]. Group 3: Infrastructure Support - Local power departments are conducting 24-hour equipment inspections and hazard checks to ensure reliable electricity supply for winter tourism sites [15].