Group 1 - The core viewpoint of the report by Bank of America Securities is that China's consumer market is often underestimated, challenging the perception that it relies solely on low-quality, low-price exports [1][2] - The report highlights that the average daily protein supply per capita in China is 125.56 grams, surpassing that of the United States at 122.1 grams, indicating a strong dietary foundation [4][6] - China's agricultural supply chain is robust, allowing for year-round availability of fresh vegetables, which is a significant factor in the country's consumption patterns [8][9] Group 2 - The report argues that if government-provided services like healthcare and education are included, China's consumption as a percentage of GDP could rise to 47%, closely aligning with South Korea's 49% [12][13] - The low-cost healthcare services in China, such as diabetes medication dropping from 1.5 yuan to 0.1 yuan per pill, are not reflected in conventional consumption statistics, indicating hidden consumer spending [14][15] - The education system's reforms have significantly reduced out-of-pocket expenses for families, further enhancing purchasing power without directly increasing income [16][17] Group 3 - The report emphasizes that while China's per capita income is lower than that of the U.S., the overall living standards should also consider social security and government support, which are substantial in China [18][19] - Price comparisons reveal that food costs in China are significantly lower than in the U.S., with vegetable prices in Beijing being 2-3 yuan per jin compared to 2-3 dollars in New York [20][21] - The trend of consumption upgrading is evident, with a 45% increase in gym memberships since 2019 and a growing market for cultural and experiential products among younger consumers [22][23] Group 4 - The report concludes that the combination of government support, market vitality, and cultural traditions has created a unique model of high-value and upgraded consumer experiences in China [25][26]
中国消费“迷思”破解,不是没钱花,是漏记了这些“隐形福利”
Sou Hu Cai Jing·2025-12-05 13:43