澄迈咖啡区域公用品牌推介会在海口举行，自贸港咖香链接全球商机

Core Insights - The event held on December 5 at the Hainan International Convention and Exhibition Center showcased the promotion of the Chengmai coffee regional public brand, attracting over 200 guests, industry representatives, and media to explore new pathways for Chengmai coffee in the global trade market [1][7] Group 1: Chengmai Coffee Industry Overview - Chengmai County is positioned in the golden coffee planting belt at 19°N latitude, benefiting from volcanic rock selenium-rich soil and abundant sunlight, which contribute to its unique coffee quality [3] - The Fushan Coffee Cultural Town, a key carrier of the coffee industry, is recognized as a national 4A tourist attraction and has established a dual-driven model of "cultural tourism + industrial park," with 117 enterprises and a registered capital exceeding 3 billion yuan [3] - The coffee industry in Chengmai is expected to achieve a total industrial chain output value of 690 million yuan in 2024, with approximately 750 related entities in the supply chain [3] Group 2: Policy and Economic Impact - The free trade port policy has significantly enhanced the Chengmai coffee industry, with four coffee enterprises approved for tax-exempt processing trials, allowing imported coffee beans to enter the domestic market without tariffs if processed with over 30% added value [5] - Key projects signed during the promotion event, including a coffee fresh fruit peeling and de-gumming production line, will further enhance the industrial chain and ecosystem [5] Group 3: Event Highlights and Future Prospects - The event featured a showcase of 13 local coffee enterprises, allowing attendees to experience the diverse flavors and quality of Chengmai coffee [5] - The Chengmai Fushan Coffee Cultural Town management committee shared insights on variety improvement, technological innovation, and cultural tourism integration during the event [5] - The successful hosting of the promotion event is seen as a bridge connecting domestic and international resources, with plans to develop Chengmai into an international coffee trading and processing base [7]