Unity中国CEO张俊波：用中国引擎讲好中国故事

Group 1 - The core theme of the forum was "Innovation Without Boundaries, Smart Vision for the Future," focusing on the development of the new economy in the Guangdong-Hong Kong-Macao Greater Bay Area [1] - Unity China's CEO, Zhang Junbo, emphasized that the company will not develop its own foundational AI models but will integrate leading AI capabilities into its development tools to support Chinese developers [1][2] - Unity China aims to enhance creative efficiency through the launch of the Unity Graph intelligent creation platform, which connects with top AI models for 3D generation and skeletal animation [1] Group 2 - Unity China has adapted to the domestic market since its independent operation in 2022, recognizing the significant mini-game ecosystem in China, which is expected to generate over 100 billion yuan in market size within the next 12 months from platforms like WeChat and Douyin [1] - The localized "Unity Engine" was launched to meet the demands of domestic developers and the mini-game ecosystem, achieving nearly 550,000 downloads and significant penetration in leading mini-games [2] - Over 85% of new energy vehicles in China utilize Unity technology for their 3D interactive interfaces, with more than 1.2 million mass-produced models, highlighting the importance of real-time 3D technology in defining smart vehicle experiences [3] Group 3 - The rise of embodied intelligence has revitalized the concept of "digital twins," transitioning from mere visualization to operational-level digital twins, which are essential for monitoring, planning, and training robot clusters in industrial settings [3]