更“新”观察·精致育儿、便利生活、智慧务农、绿色低碳……消费市场活力涌动
Yang Shi Wang·2025-12-06 02:45

Core Insights - The concept of "updating" is identified as a major change in the economy by 2025, stimulating economic vitality and enhancing the quality of life for citizens [1][3] Group 1: Consumer Behavior and Trends - By 2025, the supply of updated products and services will increasingly meet personalized consumer demands, solidifying consumption as the main engine of China's economic growth [3] - Citizens are engaging in "trade-in" programs, such as exchanging old appliances for new ones at reduced prices due to government subsidies, enhancing their lifestyle [4] - Consumers are shifting their spending towards experiences, such as sports and leisure activities, indicating a trend towards valuing experiential consumption [6] Group 2: New Consumption Scenarios - The transformation of old industrial sites into new consumer experiences is attracting more tourists, with over 2,000 performances and events held in such venues since 2025 [11][15] - In Chengdu, various innovative consumer spaces have emerged, such as 24-hour gyms and indoor skiing facilities, reflecting a shift towards new forms of entertainment [7] - The development of community-based consumption scenarios has led to significant investments, with over 75 million yuan allocated to revitalize 22,000 square meters of idle space [26][27] Group 3: Policy and Economic Impact - By the end of October 2025, the nationwide trade-in sales reached 2.4 trillion yuan, benefiting 360 million people, indicating a widespread adoption of the "trade-in" trend [50] - The "Special Action Plan to Boost Consumption" released in March 2025 has introduced various subsidies aimed at enhancing quality of life, such as for students and farmers [46][49] - The overall retail sales in Sichuan province reached 2.4 trillion yuan in the first three quarters of 2025, growing by 6.0%, surpassing the national average [27]