ORIENTAL YUHONG(SZ:002271) Zhong Guo Zhi Liang Xin Wen Wang·2025-12-06 14:27Core Viewpoint - The launch of the high-end waterproof brand "Raylong" by Oriental Yuhong marks a significant step towards high-quality development in the construction waterproofing industry, redefining high-end standards and emphasizing the importance of product quality and brand value [1][3][4]. Group 1: Product Launch and Market Response - The "Raylong" brand was officially unveiled at a product launch event in Beijing, showcasing its high-end waterproof product series [1][3]. - The event highlighted the systematic layout of "Raylong" in terms of product advantages and brand value, responding to the increasing market demand for high-quality waterproof systems [3][4]. - Market research indicates that customers in high-end residential, industrial parks, green buildings, and municipal landmarks are demanding higher reliability and environmental standards from waterproof materials, which "Raylong" aims to fulfill [4][6]. Group 2: Industry Transformation and Value Creation - Oriental Yuhong's introduction of the "Raylong" brand during a critical industry transformation period sends a clear signal against internal competition, focusing on quality and technological leadership [7][9]. - The company aims to shift the competitive focus from cost suppression to value creation, encouraging partners to move away from low-price competition and explore sustainable high-quality market opportunities [9][11]. - The launch of "Raylong" represents a strategic commitment to co-create value with partners, enhancing construction quality and overall advantages through a customer-centric approach [9][11]. Group 3: Collaborative Solutions and Future Outlook - The brand promotes a collaborative model centered on system solutions, transitioning partnerships from traditional supply-demand relationships to deep integration and co-creation [11]. - By providing high-reliability and high-adaptability products along with technical support, Oriental Yuhong aims to enhance partners' competitiveness in the high-end construction market [11]. - Experts view the launch of the "Raylong" brand as a strategic action that addresses industry-wide needs, setting a high-quality transformation example for the construction materials sector and encouraging a return to product essence and healthy ecosystem building [11].