IDC:前三季度中国市场扫地机器人出货量同比增长27.2%
Bei Jing Shang Bao·2025-12-07 07:06

Core Insights - The global smart vacuum cleaner market saw a total shipment of 17.424 million units in the first three quarters of 2025, representing a year-on-year growth of 18.7% [1] - In Q3 2025 alone, shipments reached 6.161 million units, with a year-on-year increase of 22.9% [1] - The Middle East, Africa, and Europe are identified as key growth drivers for the industry [1] Company Performance - Chinese brands dominate the global market, capturing the top five positions in shipment volume [1] - Stone Technology leads with a cumulative shipment of 3.788 million units, ranking first in countries like the USA and Germany [1] - Ecovacs follows with 2.453 million units shipped, achieving a year-on-year growth of 27.7% and maintaining the top position in the Chinese market [1] - Dreame ranks first in the European market with a 26.8% share, although its domestic market share has declined [1] - Xiaomi ranks fourth globally, focusing on mid-range value while expanding into the high-end market [1] - Yunji enters the global top five, experiencing significant growth in overseas markets while holding a 16.2% share in the domestic market [1] Market Trends - The Chinese market saw a total shipment of 4.63 million units in the first three quarters, reflecting a year-on-year growth of 27.2% [1] - DJI entered the market in August, ranking sixth in shipments for Q3 [1]