夜滑、冰浮、“云端玩雪”……冰雪“冷资源”激活“热经济” 解锁“流量密码”

Group 1 - The cold weather has not deterred people's enthusiasm for skiing, with night skiing modes being introduced in Jilin City to provide all-day, multi-dimensional ice and snow experiences [1][3] - The Beidahu Ski Resort has opened 10 kilometers of ski trails for night skiing, enhanced lighting facilities, and deployed 60 patrollers for safety, improving the overall comfort of night skiing [4] - Local integration of over 140 guesthouses and restaurants from nearby villages offers dining, accommodation, ski equipment rental, and coaching services, boosting local employment [6] Group 2 - In Xinjiang Altay, innovative ice and snow tourism projects have been developed to meet diverse visitor needs, including the introduction of the "ice floating" experience on frozen lakes [7][9] - The ice floating experience allows participants to wear special suits that keep them warm for up to 30 minutes in icy water, attracting many visitors [9][11] - Various personalized ice and snow tourism projects are emerging, such as sunset parties on the mountain and snow gliding, appealing particularly to younger audiences [13] Group 3 - In Sichuan Aba, the Dagu Glacier has integrated snow and ice resources to offer unique experiences, with a significant increase in visitor numbers during the ice and snow season [15][17] - As of December 5, 2025, the Dagu Glacier scenic area has received over 230,000 visitors, marking a year-on-year increase of 9.71% [17] - Local villages have developed into sizable guesthouse clusters, with 42 households now offering accommodation, significantly enhancing local income [18]