五粮液否认第八代产品降价，称出厂价仍为1019元

Core Viewpoint - The company clarified that the rumored price reduction for its core product, the 52-degree Eighth Generation Wuliangye, is not an actual price cut but rather a result of the implementation of subsidy support policies [1] Group 1: Price Adjustment Details - Market rumors suggest that in 2026, Wuliangye will adjust the price of the 52-degree Eighth Generation Wuliangye from the factory price of 1019 yuan per bottle, offering a discount of 119 yuan, leading to a price of 900 yuan per bottle for distributors [1] - With additional support fees and rebate policies, the actual cost for distributors could potentially drop to over 800 yuan per bottle [1] Group 2: Company Response - The company confirmed that the factory price of 1019 yuan per bottle for the Eighth Generation Wuliangye has not been adjusted [1] - The reported "price drop" is attributed to the effects of the company's subsidy support policies rather than a change in the product's pricing structure [1]