Core Viewpoint - The 2025 Nantong "Warm Winter Consumption Season" and the fifth "Double 12" shopping season aim to enhance winter consumption vitality through various themed activities and collaborations with major platforms [1][3][5] Group 1: Event Overview - The consumption season features three main themes: "Weekly Carnival," "Jiang Hai New Year Benefits," and "Shanghai-Tong Enjoy Delicious Food," covering commercial, cultural, tourism, and sports sectors [1] - Activities will take place during key periods such as "Double 12," New Year's Day, and the Spring Festival, promoting Nantong as an attractive city for tourism and consumption [1] Group 2: Thematic Activities - The event will adopt a "one theme per week" format, featuring various activities including sports events, performances, family-friendly activities, and cultural exhibitions at the Yangtze River Sports Park and major shopping districts [3] - Special events during the New Year and Spring Festival will include the distribution of comprehensive consumption vouchers and the organization of traditional markets and cultural parades [3] Group 3: Digital and Platform Collaboration - The consumption season will enhance digital consumption through partnerships with platforms like Douyin, Alipay, Didi, Meituan, Taobao, and JD.com, offering subsidies and discounts across various shopping and service categories [5] - Meituan will provide a significant online consumption subsidy, while Didi will offer ride discounts, and JD.com will create a dedicated discount area for Nantong home textiles [5] Group 4: Local Product Promotion - A signing ceremony was held to promote Nantong's quality products on various platforms, facilitating connections between over 120 local consumer goods companies and more than 60 e-commerce platforms and retail channels [5] - The Nantong Municipal Bureau of Commerce emphasized a strategy combining activities, platform support, and channel collaboration to enhance the city's consumption appeal and market vitality [5]
逛不完,根本逛不完!2025南通“暖冬消费季”拉开帷幕
Sou Hu Cai Jing·2025-12-07 17:13