光伏破局:全面调整期的“反内卷”攻坚与价值重构丨2025·大复盘
Tai Mei Ti A P P·2025-12-08 07:57

Core Insights - The photovoltaic industry is facing severe challenges in 2025, with significant overcapacity and price declines across the supply chain, leading to widespread losses [2][4] - The industry is transitioning from an "efficiency era" to a "value era," with a focus on quality and technological differentiation as companies target emerging overseas markets [3][25] - The "anti-involution" campaign is gaining momentum, aiming to curb unhealthy competition and stabilize prices, with various government initiatives and industry meetings addressing these issues [5][6] Group 1: Industry Challenges - By Q2 2025, nominal capacities for silicon materials, wafers, cells, and modules exceeded 1200 GW, while global new installation demand is projected at only 570-630 GW, indicating severe overcapacity [2] - The price of silicon materials dropped to 35,000 CNY/ton, with significant declines in other components, leading to substantial losses for companies in the sector [4] - A total of 50+ photovoltaic companies have filed for bankruptcy or liquidation, reflecting the industry's dire financial situation [10] Group 2: Government and Industry Response - The Ministry of Industry and Information Technology has emphasized the need to regulate low-price competition and promote quality improvements in the photovoltaic sector [5][6] - Various meetings and policies have been initiated to address the "anti-involution" issue, including a focus on orderly exit of outdated capacities and establishing a warning mechanism for companies selling below cost [6][9] - The establishment of a silicon material storage mechanism is being considered to balance supply and demand, with industry leaders expressing cautious optimism about its implementation [7][9] Group 3: Market Dynamics and Future Outlook - The photovoltaic industry is expected to see a decline in new installations in 2026, influenced by policy changes and market conditions, with projections of 270-300 GW for 2025 and a potential drop in 2026 [31][32] - The average prices for silicon materials, wafers, and cells have shown signs of recovery, with increases of 31.6%, 6.8%, and 6.5% respectively by September 2025 [11] - Companies are increasingly focusing on overseas markets, with significant growth in exports to emerging markets, despite a decline in overall export value [16][20] Group 4: Technological Advancements - The industry is undergoing a technological shift from P-type to N-type solar cells, with TOPCon technology leading in market share and efficiency improvements [25][26] - Innovations such as silver-free and low-silver technologies are being pursued to reduce costs, particularly in light of rising silver prices [27] - The integration of different technologies, including TOPCon, HJT, and BC, is expected to shape the future landscape of the photovoltaic industry [25][29]