名人宿松行：电商直播新引擎赋能乡村振兴

Core Insights - The event "2025 Second Anhui Agricultural, Cultural, and Tourism E-commerce Carnival" aims to integrate e-commerce resources with local特色产业, exploring effective paths for digital economy empowerment in rural revitalization and promoting deep integration of agriculture, culture, and tourism [1]. Group 1: Event Overview - The carnival received support from multiple departments and gathered government, platforms, enterprises, media, and quality influencers to discuss new trends and opportunities in rural e-commerce development [4]. - The event showcased the regional public brand "Susong Flavor," featuring a display area for local specialty products, including aquatic products, grains, teas, and intangible cultural heritage items, through an online and offline interactive approach [4]. Group 2: Live Streaming Initiative - Sixteen live streaming rooms were set up at the event, inviting top influencers to enhance brand exposure and drive traffic, while local influencers provided product insights through cultural narratives [5]. - This collaborative live streaming model created a comprehensive promotion system for agricultural products, allowing viewers to experience the event's atmosphere and make purchases in real-time [5]. Group 3: Resource Integration and Industry Impact - The event included practical activities such as community offline procurement and enterprise matchmaking, strengthening the connection between production and sales [6]. - The successful hosting of the carnival demonstrated Anhui Province's proactive exploration of using the digital economy to support comprehensive rural revitalization, providing a platform for resource connection and brand promotion for local特色产业 [6].