大国品牌担当，赋能家具革新！左右沙发董事长黄华坤亮相CCTV2

Core Viewpoint - The "14th Five-Year Plan" emphasizes the acceleration of emerging pillar industries and the promotion of consumption, presenting opportunities for industrial upgrades and brand innovation [1] Group 1: Company Strategy - The company, Zuo You Sofa, aims to respond to national strategies by developing in the directions of high-end, intelligent, and green products [7][9] - Zuo You Sofa is recognized as a benchmark in the Chinese furniture industry, showcasing a transition from product competition to cultural value [1][27] Group 2: Product Innovation - The company is breaking traditional limitations of sofas by creating smart sofas that offer multi-functional interactions, including voice control for different modes like watching movies and relaxation [7] - Zuo You Sofa emphasizes ergonomic design, focusing on three heights (seat, armrest, back), two dimensions (width and depth), and one angle (backrest angle) to enhance comfort [9] Group 3: Quality Standards - The company adheres to a "six high and one good" standard, establishing itself as an industry benchmark and promoting green development [16][20] - Zuo You Sofa has achieved multiple environmental certifications, including ENF level and F★★★★ level, and has a 100% compliance rate with national standards [16] Group 4: Brand Philosophy - The brand integrates "happiness" into its core philosophy, promoting a culture of happiness among employees and customers [20] - The company has initiated the "Happiness Project" and established a happiness fund to enhance employee well-being [20] Group 5: Sustainability Initiatives - Zuo You Sofa participates in environmental initiatives, such as planting a tree for every sofa sold, contributing to the "Million Forest Plan" [21][24] - The company has been recognized for its contributions to carbon neutrality and sustainable development, receiving a nomination from the United Nations Industrial Development Organization [24] Group 6: Future Outlook - Zuo You Sofa plans to continue its dual focus on quality and brand, aiming to become a globally recognized leader in green and happy home furnishings [27] - The company will further its role as an industry benchmark, promoting collaborative innovation across the supply chain to elevate the Chinese furniture industry from a manufacturing powerhouse to a brand stronghold [27]