Core Insights - The 2025 Global Conference Destination Competitiveness Index was released by CIMERT in Chengdu, highlighting the competitive landscape of global conference destinations and providing decision-making support for organizers, city planners, and investors [4]. Group 1: Index Overview - The index has been published for five consecutive years and is based on the authoritative ICCA database, filling a research gap in assessing the development of the conference industry and destinations [4]. - Major cities in China, such as Beijing, Shanghai, and Chengdu, excel in "overall environmental competitiveness" and "supporting competitiveness," showcasing strong economic vitality, infrastructure, and internationalization [4]. - A common challenge identified is the relative lag in "professional quantity competitiveness" and "professional quality competitiveness," indicating a need for improvement in the ability to host high-value international conferences [4]. Group 2: Methodological Improvements - This year's research introduced three significant upgrades, focusing on a more targeted indicator system that emphasizes both quantity and quality in evaluating conference destination competitiveness [5]. - The assessment framework now disaggregates professional competitiveness into two secondary indicators: professional quantity competitiveness and professional quality competitiveness, measured from various angles such as scale, frequency, economic benefits, and consumption levels [5]. - Data sources are objective and credible, ensuring rigorous, transparent, and verifiable evaluation results, derived from ICCA statistics, international organization reports, and official city statistics [5]. Group 3: Chengdu's Role - Chengdu has emerged as a key observation point for China's development and is increasingly favored for international high-end conferences [6]. - The city has hosted nearly 200 major international exhibitions from January to November this year, with a notable increase in international participation, exemplified by the 112th National Sugar and Wine Trade Fair, where international exhibitors accounted for 18.6% [7]. - Chengdu's strong infrastructure and urban vitality are foundational, and the city aims to transition from being a mere "international conference host" to a "global exhibition value hub" through continuous development of its professional conference ecosystem and value creation capabilities [7].
全球会议目的地竞争力指数在蓉发布
Sou Hu Cai Jing·2025-12-08 14:37