让正能量更强劲、主旋律更高昂

Group 1 - The core idea emphasizes the transition from mere traffic acquisition to long-term user retention in cultural communication, highlighting the importance of emotional connection and depth in content [2][4] - Digital technology has transformed the dissemination of cultural content, enabling exponential reach but also leading to fragmented attention and shallow engagement [2][4] - The process of retaining users is likened to "planting trees" rather than "picking fruit," indicating a focus on sustainable growth and deep connections rather than short-term gains [2][4] Group 2 - Longcheng New Media Group is developing a comprehensive service platform through the Hebei provincial media center, focusing on integrating news and government services [5] - The "Jiyun Media Platform" aims to enhance public service delivery by providing various functionalities, including intelligent customer service and policy access [5] - The platform seeks to bridge the gap between policy implementation and public access, facilitating a more efficient governance model [5] Group 3 - Baidu Encyclopedia is leveraging AI technology to enhance cultural communication, making historical artifacts interactive and accessible [6] - The use of AI-generated content aims to increase the emotional resonance and dissemination of cultural narratives, creating engaging multimedia experiences [6] - Future collaborations with cultural institutions are planned to further digitize artifacts and create an online digital museum [6] Group 4 - The China Judgement magazine is enhancing its media presence by integrating multimedia content and expanding its outreach through various channels [8] - The magazine focuses on creating high-quality legal news content and utilizing visual storytelling to engage audiences [8] - Strengthening partnerships with mainstream media platforms is part of the strategy to enhance content visibility and audience engagement [8] Group 5 - Datang Shaanxi Power Company is focusing on building a cultural brand to support its development, utilizing mainstream media and digital technology for brand promotion [9][10] - The company is producing engaging multimedia content to highlight its contributions to energy supply and innovation [9] - Future plans include integrating党建工作 with digital communication strategies to strengthen its market position [10] Group 6 - Henan Daily is developing a smart media platform that integrates government services, enhancing the efficiency of public information dissemination [11][12] - The platform aims to facilitate interaction between government officials and the public, improving governance and service delivery [11][12] - Various innovative features are being implemented to streamline information processing and enhance user engagement [12] Group 7 - The Yaozhou Porcelain brand is leveraging digital technology to enhance its cultural products and expand its market reach [13] - The brand is focusing on creating a full industry chain from design to sales, integrating modern aesthetics with traditional craftsmanship [13] - Efforts are being made to utilize various digital platforms for storytelling and promoting cultural heritage [13] Group 8 - The Changsha Broadcasting and Television Station has achieved recognition for its collaborative reporting on major themes, emphasizing a people-centered approach [14] - The project utilized a multi-media strategy to effectively communicate reform narratives and engage audiences [14] - The integration of various media channels has enhanced the reach and impact of the reporting [14]