How Goldman’s $2B Innovator Deal Could Reshape ETF Consolidation

It’s a good day to be a buffer. Last week, Goldman Sachs announced plans to acquire defined-outcome ETF provider Innovator Capital Management in a deal worth $2 billion. The move will catapult Goldman from an early-stage defined-outcome issuer, having launched its first buffer products in 2023, to the second-largest player. As new product providers continue to spring up — some 50 ETF brands could launch this year, according to VettaFi investment strategist Cinthia Murphy — issuer consolidation is expected ...