Core Insights - The article highlights the launch of the minini2025 winter holiday series exhibition by LINE FRIENDS, which is taking place at Beijing apm until January 31, 2026 [1][3] Group 1: Exhibition Details - The exhibition features four themed interactive spaces that connect IP scenarios with diverse consumer experiences, offering options for social media engagement, interaction, and shopping [3] - The event aims to create a closed loop of "IP experience + social communication + consumer conversion" by utilizing popular global IPs from LINE FRIENDS [3] Group 2: Future Plans - Beijing apm plans to continue focusing on experiential commerce, exploring the integration of commercial spaces with trendy culture and emotional experiences [3] - The venue intends to introduce more high-quality international IP events to connect urban culture with trendy consumption [3]
LINE FRIENDS minini全国首展落地北京apm
Bei Jing Shang Bao·2025-12-09 07:13