前11月超960家首店落地，年末北京消费市场首店首展扎堆

Group 1 - Beijing's business environment is experiencing high-quality development with over 960 new flagship stores opened in the first 11 months of the year, driven by innovation in consumer scenarios, diversification of business formats, and optimization of regional layouts [1] - Key shopping districts such as Sanlitun, Chaoyang, and Yansha are being referred to as "flagship store harvesters," with Sanlitun alone set to add 387 flagship stores from 2021 to 2025, including notable brands like Uniqlo and NBA ATELIER [1] - Sanlitun's foot traffic is projected to reach 46.81 million in the first half of 2025, marking a 33.5% year-on-year increase, indicating a continuous growth trend over the past three years [1] Group 2 - The "Fashion Expo" event at Sanlitun Taikoo Li has commenced, allowing consumers to experience brand stories and artistic transformations through a unique walking experience [3][5] - The minini 2025 Winter Holiday Series national premiere at Beijing apm has attracted significant attention, featuring interactive installations and themed spaces that enhance consumer engagement [4][7] - The 8th anniversary celebration of Chaoyang Heshenghui saw sales nearing 200 million yuan over two days, a nearly 25% increase year-on-year, with a peak foot traffic of 200,000, showcasing the impact of flagship stores and special events on consumer spending [7]