博瑞传播拟6649万元收购每经科技51%股权

Core Viewpoint - The company, BoRui ChuanBo (600880.SH), plans to acquire a total of 51% equity in MeiJing Technology (Chengdu) Co., Ltd. for RMB 66.49 million, which will make MeiJing Technology a subsidiary included in the company's consolidated financial statements [1] Group 1: Acquisition Details - The acquisition involves purchasing 33.26% equity from Chengdu Media Group and 17.74% equity from Chengdu MeiJing Media Co., Ltd. [1] - The transaction price is based on the assessed market value of the target company [1] Group 2: Target Company Overview - MeiJing Technology focuses on enterprise-level AI applications and is a high-tech enterprise developing intelligent software products and scenario-based solutions [1] - The company has been in the product matrix development and market expansion phase over the past few years, with expectations to enter a growth phase as its product system matures and gains recognition [1] Group 3: Strategic Integration - Post-acquisition, the company aims to fully promote the integration of MeiJing Technology with its existing business segments, including smart management and new media [1] - The goal is to explore and gradually merge development efforts to uncover new product and business growth opportunities [1]